We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies

With its new pop-up stores, its takeover of Whole Foods, and its new interest in healthcare, Amazon seems to be staging a massive takeover of unsuspecting industries left and right.

Teaming up with JPMorgan and Berkshire Hathaway and acquiring the digital pharmacy startup PillPack are both a part of Amazon's expansion into various areas of healthcare.

Its bold move into healthcare raises the question of what's next — does it have a strategic step-by-step business plan underway to flesh out its recent conquests?

Bernstein analysts in a report this week said Amazon's next moves could include directly entering the online-pharmacy space, focusing on value-based care and population health management through its joint healthcare venture with JPMorgan and Berkshire Hathaway, and using Alexa to encourage consumer engagement and behavior modifications in digital health.

Analysts think Amazon's next steps with PillPack will be designed to improve user experience, scale up the operation, and get coverage from more health plans, including Medicaid coverage. Though Amazon and PillPack are expected to operate somewhat separately in the beginning, the e-commerce giant is likely to at some point integrate PillPack into its delivery model. Amazon is also likely to integrate Prime memberships into the online pharmacy.

Comments

Privacy Policy

We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies is dedicated to protecting consumer privacy on the Internet. Our practices are consistent with privacy guidelines established by eTrust.com.

We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies does not require any personal information to obtain access to our website.

We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies does require limited personal information including name and mailing address from individuals wishing to join as members. Additional information such as e-mail address and phone number may also be requested in order that we may contact members in a timely manner on issues related to our mission.

You will only receive e-mail from us if you request to be added to our e-mail list. You may revise or remove your e-mail address from our files at any time.

We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies uses "cookie" technology to obtain non-personal information from our online visitors, such as browser/computer type, number of visitors, and site usage. We do not use cookies to extract personal information.

Our website contains links to other sites, but We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies does not necessarily advocate, support or condone the privacy practices or content of these websites.

We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies makes all information received from our online visitors as secure as possible against unauthorized access and use. All information is protected by state-of-the-art security technology.

We just got a look at what Amazon's expansion into healthcare could look like — and it could wipe out a wave of smaller pharmacies respects the individual privacy rights and concerns of visitors to our website. We support meaningful self-regulation of the Internet to ensure that responsible organizations maintain the right to use all communications media to interact with the public.